Tuesday, May 19, 2009

Whose job is it?

Hosting is something that most of us take for granted. When we are in charge of an event or program, we often assume that everyone will be comfortable. As a guest, we show up, have a great time and go home. However, if you are new, all those warm fuzzies go out the window without hospitality. We feel like we don't belong and may never return.

So whose job is it?

There were four people: Everybody, Somebody, Anybody and Nobody.

There was an important job to be done and Everybody
was asked to do it. Everybody was sure that Somebody
would do it. Anybody could have done it, but Nobody did it.

Somebody got angry about that because it was Everybody's job. Everybody knew that Anybody could do it, but Nobody
realized that Somebody wouldn't do it.

It ended up that Everybody blamed Somebody
because Nobody did what Anybody could have done.

Hospitality or hosting usually starts with a few people in your organization, but ultimately, EVERY regular attendee should have the concept of hosting or hospitality so they can serve new guests/members.

Hosting isn’t just about making people feel good…

* It’s about creating loyalty in customers
* Selling a brand
* Helping people feel part of something special
* Farm Bureau is about people:
o Giving them good experiences
o Getting them involved
o Developing loyalty, and
o Helping our “guests” connect

Next time, we'll look at some specific ways to show hospitality and keep our new guests and prospective members coming back for more!

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